Market Intelligence

| Estimated reading time: 2 minutes

LCP Case Study: Strategy Consulting for an Emerging Cement Company

LCP Case Study: Strategy Consulting for an Emerging Cement Company

The following case study has been developed based on LightCastle’s work for an emerging cement company.  The Opportunity One of the leading local conglomerates in Bangladesh, with a renowned brand of cement in the market was in dire need of a strategic intervention in order to capture a larger market share.  The company with a(…)

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| Estimated reading time: 5 minutes

Minimum Viable Products: How Social Enterprises can Harness the Lean Cycle Process

Minimum Viable Products: How Social Enterprises can Harness the Lean Cycle Process

$10 Billion. The estimated net worth of Dropbox (Investopedia), the world’s premier cloud storage company, which has a daily user base of 500 million with a traffic of 1.2 billion files. But, when it started out in 2007, it had zero infrastructure, zero inventory, and zero design. Drew Houston, the CEO of Dropbox, showcased how(…)

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| Estimated reading time: 7 minutes

One Belt, One Road (OBOR) Initiative: How Bangladesh can benefit through the new horizon of regional co-operation

One Belt, One Road (OBOR) Initiative: How Bangladesh can benefit through the new horizon of regional co-operation

The recent SCO (Shanghai Cooperation Organization) summit, taking place on 8th and 9th of June, 2017, saw heads of states from Russia, India, Pakistan, Kazakhstan, Kyrgyzstan, Tajikistan, and China but it also solidified the paradigm shift of world power in terms of trade, infrastructure, fuel, energy, transportation, development, and finance. As Bangladesh is becoming a part(…)

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| Estimated reading time: 6 minutes

Market Insight: Bangladesh Feed Industry

Market Insight: Bangladesh Feed Industry

INTRODUCTION Bangladesh, with its rural and agro-based economy, has always been plagued with problems such as malnutrition, high levels of unemployment, and poverty. With the objective of alleviating the protein deficiency of the people and solving the unemployment problem to some extent, in the last 30 years, private investors have taken up the mantle to(…)

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| Estimated reading time: 4 minutes

The Evolving Digital Marketing Landscape

The Evolving Digital Marketing Landscape

It’s only logical for brands and advertisers to put their money where the consumers are and contrary to a decade ago they aren’t in front of the TV screens anymore. There’s a thriving Middle to Affluent Class (MAC) population in Bangladesh who are not only more susceptible to new tech adoption but are often the(…)

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| Estimated reading time: 6 minutes

Leather Industry – Bangladesh’s 3rd Engine for Growth

Leather Industry – Bangladesh’s 3rd Engine for Growth

Hearing from the market The global luxury market was worth USD 296.15 bn in 2013, and leather goods held a dominant share in the basket (TMR, 2013). This value is rising due to the increase in affluent population, demanding superior quality products. According to Transparency Research, the global luxury good market will be touching USD374.84(…)

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LightCastle Economic Update- Feb 2017

LightCastle Economic Update- Feb 2017

Bangladesh economy has been experiencing stable growth, fueled by apparel driven export growth, expanding domestic market and stabilizing political conditions. However, looming uncertainties remain with the upcoming national elections scheduled early 2019, and stalled remittance growth from Middle-Eastern economies. Despite achieving commendable economic stability and progress, the economic growth needs to accelerate further through incremental(…)

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Bangladesh – the Dazzling Delta enters 2017

Bangladesh – the Dazzling Delta enters 2017

Bangladesh making headway towards a middle income nation based on strong economic fundamentals Bangladesh’s growth story is one that few saw coming. In the face of persistent challenges, the country’s stable economic growth has provided the bedrock for a prosperous future. With a forecasted growth rate that’s only second to India in the region, Bangladesh(…)

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| Estimated reading time: 7 minutes

Exploring Global Opportunities for the Bangladesh Pharmaceutical Industry

Exploring Global Opportunities for the Bangladesh Pharmaceutical Industry

Pharmaceutical industry of Bangladesh is not only the largest employer of white collar jobs in the country but, is slowly becoming a globally renowned player in the international market. Bangladesh has already crossed the BDT 6 billion mark in terms of foreign exchange earnings from drug exports in the FY2015-16. According to the IMS data(…)

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| Estimated reading time: 5 minutes

The Case for Coal in Bangladesh

The Case for Coal in Bangladesh

Debashish is a 16 year old from Chittagong, who is extremely passionate about the Bangladesh National Cricket Team – he never misses a Tigers’ game on TV. But today, he had to miss the first 15 overs because of an hour-long ‘load-shedding’ power cut, which meant he missed watching his hero and role-model, Tamim Iqbal,(…)

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