| Estimated reading time: 4 minutes

Unnoty- A Bridge to Change

Unnoty- A Bridge to Change

In the history of development, bridges have always played an important role. Back in the early 19th century when the wind of change widely known as industrial revolution reached USA, among the many big things that were changing peoples’ lives were bridges. From 1820 to 1830, in only 10 years, America built around 65 bridges(…)

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| Estimated reading time: 6 minutes

Leather Industry – Bangladesh’s 3rd Engine for Growth

Leather Industry – Bangladesh’s 3rd Engine for Growth

Hearing from the market The global luxury market was worth USD 296.15 bn in 2013, and leather goods held a dominant share in the basket (TMR, 2013). This value is rising due to the increase in affluent population, demanding superior quality products. According to Transparency Research, the global luxury good market will be touching USD374.84(…)

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| Estimated reading time: 1 minute

LightCastle Economic Update- Feb 2017

LightCastle Economic Update- Feb 2017

Bangladesh economy has been experiencing stable growth, fueled by apparel driven export growth, expanding domestic market and stabilizing political conditions. However, looming uncertainties remain with the upcoming national elections scheduled early 2019, and stalled remittance growth from Middle-Eastern economies. Despite achieving commendable economic stability and progress, the economic growth needs to accelerate further through incremental(…)

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| Estimated reading time: 3 minutes

SUSTAINING BRANDS: A PRIMER

SUSTAINING BRANDS: A PRIMER

In the marketing landscape, change is the most potent constant. Change has its own way of pushing the status quo and changing them. More often than not, change is the one dictating things-dictating marketers to keep up, mold and reinvent. As marketers adapt to the changing ecosystem, they must also ensure that their manoeuvres are(…)

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| Estimated reading time: 5 minutes

Ground rules for innovation at the Bottom of the Pyramid (BOP)

Ground rules for innovation at the Bottom of the Pyramid (BOP)

Price Performance- Functionality and price should go hand in hand solely because the consumers at the bottom of the pyramid are value seekers. They are always on the look-out for Value for Money products and services as their incomes are on the lower end of the curve. In some fronts, balance between price and performance(…)

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| Estimated reading time: 3 minutes

Value Chain Analysis: An approach to rein in costs.

Value Chain Analysis: An approach to rein in costs.

In competition economic environments, firms are scrambling to pinpoint areas that can be improved, consolidated or revamped. The free market is now more unforgiving than ever before with firms taking unprecedented risks to take lead in the markets they operate in. Against this backdrop, businesses have resorted to value creation and cost competitiveness to stay(…)

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| Estimated reading time: 4 minutes

Motorbikes: A Rise in local Opportunities

Motorbikes: A Rise in local Opportunities

  In a country with high population density, big cars are more of a hassle than help. Motorbikes comes in as a solution here as it is not just small and cheap to buy, but also cheaper to run and maintain. Besides all the benefits that it brings, motorbikes are currently becoming a source of(…)

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| Estimated reading time: 3 minutes

Market Insight: Edible Oil Market

Market Insight: Edible Oil Market

Soybean oil is the preferred cooking medium in Bangladesh with per capita oil consumption standing at 9.2 Kg per annum. According to MGI’s internal research, per capita consumption is highest in EU (61 Kg), while Bangladesh’s consumption per capita (9.9 Kg) is much lower than global average (25.2 Kg). Demand for edible oil is set(…)

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| Estimated reading time: 6 minutes

Bangladesh – the Dazzling Delta enters 2017

Bangladesh – the Dazzling Delta enters 2017

Bangladesh making headway towards a middle income nation based on strong economic fundamentals Bangladesh’s growth story is one that few saw coming. In the face of persistent challenges, the country’s stable economic growth has provided the bedrock for a prosperous future. With a forecasted growth rate that’s only second to India in the region, Bangladesh(…)

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| Estimated reading time: 1 minute

Inclusive Business: A market driven approach to Alleviating Poverty

Inclusive Business: A market driven approach to Alleviating Poverty

In 2008, the term was first officially introduced in an UNDP commissioned report titled “Creating value for all: strategies for doing business with the poor”. The report emphasized on business which are both commercially sustainable and engaged the poor in it’s core operations. Through inclusive business, an entrepreneur can either serve the poor as customers(…)

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